Marketing

The Science of Vodka

The idea of the purest, cleanest vodka is one of the biggest marketing ploy's going. Every company is advertising triple distilled, quadruple distilled, and so on, to give you the impression that the vodka is the best distillate possible. Some companies even make the gimmick go to six or seven times distilled! So what makes one vodka special and another one not so special? What would be the… [Continue]

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.@JamieBoudreau I'm going summon the expert @DavindeK for his research on this
.@JamieBoudreau I hope you aren't quoting Embury about GNS, he was wrong and all Canadian whisky must be 3 years old drnk.ca/1IEmrBY
.@JamieBoudreau yes, the regulations are loose, but most Canadian distillers don't add flavouring, except Canadian Mist.
.@JamieBoudreau @canadiancreed most Canadian whiskies are 100% whisky, I can only think of one that is not.
.@RobertOSimonson dude, that's sweet advice for the bros.
.@canadiancreed I do like Canadian whisky, though in this tasting it is first because it is typically the most approachable
@canadiancreed I call it the "whisk(e)y progression"